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Sprint gets $10 costlier
Wednesday, 19 January 2011 08:34

Sprint Nextel Corp. would be adding a $10 activation fee starting January 30. The move comes as the company tries to manage the operational costs associated with its unlimited smartphone plans amid rising data traffic and network improvement efforts. The existing customers would not be affected unless they switch to another smartphone or upgrade their plans. However, the company maintains that despite the additional fee, Sprint still retains its advantage over competitors. Other biggies like Verizon and T-Mobile offer unlimited data plans for $119.98 and $99.00 respectively, while AT&T did away with its unlimited offerings last year. Sprint’s hugely popular "Everything Data" plan, which includes free calls to any cellphone and unlimited data, would now cost $79.99 a month.

 

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